thoughts on marant x h&m......

Another announcement today, another collaboration. Isabel Marant for H&M. Marant joins a long line of collaborators with the Swedish giant including blogger Elin Kling, Versace, Stella McCartney, Maison Martin Margiela, Marni and of course Anna Della Russo, who could forget Fashion Shower?

I'm always intrigued by these collaborations, not least because they appear to sell out quickly but because they are often the subject of some pretty obsessive behaviour. Lines stretching down the block, sleepovers at the front of stores, buying pieces are ridiculously inflated prices on ebay etc.
All behaviour I completely understand. If you're a Margiela fan but your budget just don't stretch that far a collaboration with your local high street chain and the designer is like the perfect salve to your fashion related itch.

I wonder if there lies the allure for big name designers, a way to reach existing fans at a lower price point without actually releasing a cheaper range yourself. Though more and more designers appear to be catching onto the diffusion line idea.

Another plus of course is finding yourself a whole new fan base, as unlikely as it seems that there would be anyone anywhere that doesn't know who Marant is. Just checked, my Mum doesn't, it's ok she does now.

Regardless I'm looking forward to seeing what this latest collaboration brings. November 14th is the day to pencil in your diary. Haven't heard if the collection will be released down under, so Aussie Marant fans you might need to spring for a plane ticket too.

xx

stories and memories.......

Today while doing my usual Bloglovin check, I read a post on Style by Kling about a new 

Isabel Marant watch. It’s based on a watch that was owned by Marant’s father, 

one that she still wears now, ten years after his passing.

It got me thinking about those pieces in our wardrobes that have stories, that bring back memories, 

that are more then just a dress or a pair of shoes or in Marant’s case a watch.

I have a few of those things in my wardrobe, and whenever I wear them or even just pull them out, 

I can feel that memory, I can imagine where they’ve been.

The bridesmaid dress I wore to my brother’s wedding last year, very happy memories!!

My vintage red heels, whenever I pull them out, I like to imagine who bought them,

why they did and where the shoes have been!!

A necklace handed down from my great grandmother is quite sentimental, 

whenever I wear it I always think of her and of my family. 

I take it away with me when I travel, so a little piece of my family comes with me.

I’m sure I’ll collect more of these pieces and I look forward to doing so,

 and having a wardrobe full of stories and memories!!

Do you have any pieces like this in your wardrobe??

xx